The bad news that we were talking about a month ago has continued, and now data from the UK’s Motorcycle Industry Association (MCIA) shows exactly how bad it is.

Statistics released late last week show that the number of new bike registrations in the United Kingdom was down a stunning 19.3 percent in 2025 against the year before.

Keep in mind, too, that 2024 wasn’t exactly great. A number of brands were on the ropes, and several UK dealerships were forced to close their doors for good that year.

Jumping back to the recent data: in total, some 93,922 motorcycles, mopeds, and tricycles were sold last year, according to the MCIA. Compare that to 116,399 in 2024.

A rider performing a wheelie on an adventure motorcycle while navigating through a dried, grassy area near a river.
Bikes like the Rieju Aventura Rally 307 may not be the solution that some were hoping for.

Interestingly, one of the hardest hit capacity segments is the one that so many manufacturers seem to be diving into at the moment: bikes of 500cc capacity or less, such as the (excellent) Royal Enfield Himalayan 450, the (somewhat less excellent) BSA Bantam 350, the expanding line of Triumph 400 models, or all those bikes that Suzuki says it’s going to make but hasn’t yet.

These ‘smaller’ bikes are largely being hailed as the savior of motorcycling, but in 2025, at least, it doesn’t appear that consumers were necessarily singing from the same hymn sheet.

Registration of bikes with a capacity of 126 to 500cc dropped 21 percent in 2025 over the previous year. Things weren’t much better further up the ladder, with bikes of 501cc-750cc suffering a 20.6-percent hit.

The least affected capacity was bikes of 751cc-1000cc, which saw only an 8.4-percent drop in registrations.

A modern sporting motorcycle with a sleek design, featuring red and black accents, and gold wheels.
Bikes like the QJMotor SRT 900 SX were the least hardest hit.

Meanwhile, in terms of style segments, the hardest hit in 2025 was the so-called ‘Custom’ sector. Generally, MCIA uses that term to mean ‘cruiser.’ Registrations were down 26.1 percent there. 

Harley haters should be careful not to read too much into that, though, because MCIA doesn’t differentiate between capacities when it gives numbers for segments. So, for example, it says that the best-selling “custom” in December 2025 was the China-made Zontes ZT125-C (which looks unabashedly similar to a Honda CMX500 Rebel). How many cruiser fans would really call that bike a cruiser, though?

Still, with the MoCo having shuttered even more dealerships in 2025, it’s clearly not good news.

The next hardest-hit segment was modern classic, which saw a 23.7-percent decrease in registrations.

A side view of the BSA Bantam 350 motorcycle parked on a stone patio, surrounded by a garden with various plants and trees.
The BSA Bantam 350 topped sales charts for two months in a row, but its modern classic segment suffered.

The least-affected segment was the confusingly named ‘competition’ sector, which apparently refers to road-legal enduro, trials, and trail motorcycles. That segment took a 9.2-percent hit in 2025 when compared to 2024.

Side thought: Since the MCIA doesn’t seem to make a distinction in its segment statistics between a Zontes ZT-125C and, say, a Harley-Davidson Street Bob, I wonder what the line is between an enduro bike and the wide range of machines that fall into the adventure category (which was down 14.4 percent in 2025).

The only real gains in 2025 came in the EV segment, and even there the good news was mixed. Overall, registrations in the segment were down 12.5 percent. But they were up in certain capacities. For electric bikes producing 5kW to 11 kW (roughly 6.7 bhp to 14.7 bhp), registrations were up 6.5 percent. For electric two-wheelers producing 12 kW to 35 kW (16 bhp to 47 bhp), numbers were up 1.3 percent. 

Of course, take it all within context. That boost in the 12kW-35kW category came from the sale of just one more vehicle in 2025 than in 2024.


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4 responses to “2025 was a very bad year for motorcycling in Britain”

  1. I like that “These ‘smaller’ bikes = savior of motorcycling”-statement as after the decline of big bike sale the industry might have thought that way. Problem are those consumers which (at least in the western hemisphere) don´t behave as expected. They ride their bikes for some months, get bored, sell them, buy the next one. For them those small bikes where just another toy until bordome sets in again.

  2. Regarding the “small bike” craze, I suspect, two things are going on –

    1) Similar to what happened with the Ducati Scramblers when those came out (when was that, about 2014 ish?), sales went nuts for a few years but then fell relatively flat – everyone who was going to buy one had bought one, and no new customers existed. Along came the 2nd generation and/or refreshes and… they all sat on showroom floors. This is probably what is happening – or is about to – with the 400/500s etc. They were toys (for most, anyway) and you don’t need the latest version with a slightly tweaked colour scheme.

    2) Bikes are just so damn good now (and crucially: have been for ages) that they feel a bit like smartphones do; the incremental progress being made every cycle, especially on the electronics front, has reduced down to quasi-irrelevance. I have a 2019 Multistrada 1260 S, and absolutely nothing about any new 25/26 equivalent model (from any manufacturer) just isn’t worth upgrading for. What would I really get – a radar? For like, 15 grand plus part-exchange? It’s just not worth it. Hence, new sales are further down, and the second hand market is buoyant with awesome bikes, for reasonable money.

    And would I go and buy (eg) a new Street Triple RS?

    1. Totally agree with you on point No. 2. Outside of cruise control and (considerably) less rust, there’s not much to make me want to buy a 2026 Kawasaki Versys 1100 over my 2012 Versys 1000.

  3. … my message got chopped off somehow. No, because a slightly older one is just as good!

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